12 September 2025 – Eutelsat and SoFast, the global leader in the creation, playout, and monetisation of FAST and linear channels, have partnered to distribute the channel Baywatch TV, subtitled in Arabic. The iconic channel, based on the cult Baywatch series, will be available to audiences across the Middle East and North Africa (MENA) from the region’s leading 7/8° West video neighbourhood. Under the agreement, SoFast will manage the playout and distribution for the channel, while Eutelsat will provide capacity on the EUTELSAT 7 West A satellite. The 7/8° West orbital position reaches over 66 million TV homes across MENA, making it the region’s leading broadcast position and offering the largest exclusive reach. It is chosen by audiences for the unparalleled line-up of content available, with around 950 TV channels broadcasting from the popular location. Read more