September 14, 2017 - Eutelsat Communications and
Globecast, the global solutions provider for media, have renewed capacity on a
multi-year basis at the HOTBIRD video position. Building on the longstanding
relationship between the two companies, the agreement will stimulate growth at
the leading pole for satellite TV in Europe, Western Russia and the Middle
East. Furthermore, it will accelerate the transition to High Definition for
channels broadcasting within the extensive footprint of Eutelsat’s unique video
hub. Within the framework of the agreement, Globecast has signed a first
contract for HD delivery of Turkish TRT World from the HOTBIRD neighbourhood.
TRT World belongs to TRT Group, Turkey’s national public broadcaster. Launched
in November 2016 and featuring an exclusively English-speaking line-up, the
international news channel is leveraging HOTBIRD’s distribution capabilities to
reach millions of satellite homes in Europe, Western Russia and the Middle
East. Its launch underlines the HD dynamic, particularly at the HOTBIRD
neighbourhood where one channel in four (275 channels) is now in High
Definition and where HD has grown by 30% over 12 months.